Ad Placement

Where you place your ads is the single most important aspect for generating higher amounts of CTR, or click through rate. CTR is basically the level of success of one of your new Google Adsense ads.

Here is a list of things to keep in mind when placing ads:

1. Make sure they are spaced apart. Ads that are clumped together are not pleasing to the eye, and readers will lose interest.




2. Experiment! Through Adsense you can place channels that tell you how well your ads are doing. Constantly change things up and see how it affects your CTR so you can optimize the percentage.




3. Make it work with your site. Make the ads almost "flow" into everything else. Color choice such as borders and background for the ad which can be determined with Adsense is critical to making your ads more appealing to the eye.




4. Keep in mind these tested "hotspots" for ad locations. This really does help.

With these four tips in mind, there is a very good chance your CTR will increase. Traffic is one thing, but an improved CTR can double or even triple the money you are getting every day!